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A Website Realignment: Day 9: Branding Berchman

Thumbnail image for A Website Realignment: Day 9: Branding Berchman August 25, 2009

I’m picking up where I left off on the previous post.  So far I’ve gathered adjectives 17 friends, family, and clients perceive as my personal brand. I’ve also identified adjectives I would use for my personal brand.  But what else is there that might have an influence on my personal brand? My opinions, likes, and [...]

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A Website Realignment: Day 8: Branding Berchman

Thumbnail image for A Website Realignment: Day 8: Branding Berchman August 24, 2009

Since writing the first post in this series I read a great article on A List Apart that spoke volumes to me about the process I am embarking on and documenting here. If you do not read alistapart.com I suggest you check it out. To summarize–I am not so much “redesigning” berchman.com as I am [...]

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WordPress/Thesis Tutorial: Custom Google Search Engine

Thumbnail image for WordPress/Thesis Tutorial: Custom Google Search Engine August 20, 2009

One of the things you always want to provide visitors to your website is a good search tool. The default search tool that comes standard with WordPress is adequate. However, if your website covers a topic, or area of topics, or you have a Google AdSense account, you can take advantage of Google’s Custom Search [...]

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A Website Realignment: Day 0

Thumbnail image for A Website Realignment: Day 0 August 12, 2009

Here is the beginning of what I hope to be a great series of posts. This series will chronicle—in as much detail as I can provide without driving myself or you crazy—the process of reinventing my brand and transforming this website in form and function.

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Three Thesis Sites in One Week

August 7, 2009

It has been a busy publishing week for me. I have had 3 websites go “live” this week that are based on WordPress and Thesis. Two of these website involved comprehensive design and the other involved functionality customizations. The point of this post is to share some recent work to show that all Thesis sites [...]

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Paying the price. One way or another.

July 27, 2009

Today I was reflecting upon a common occurrence among people that I talk to with regard to their website(s). The people I talk to either want a new website or they have one and want to update/add/delete a design or function of the site. These conversations either happen through email or in person and become [...]

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Why Thesis is like the chocolate in a Peanut M&M

July 8, 2009

I was having a discussion yesterday about the specifics of what I do for a living. I typically give very generic answers as I think most people don’t really care they are just trying to create polite conversation. However this time the person I was speaking with was genuinely curious and was digging deeper with [...]

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