Over the weekend I was thinking about focus and how much it matters. I’ve written about focus on this blog before. What this blog is focused on, what my company is focused on, and what I am focused on. I have found out that all of these things are focused on too many other things. What I mean is that the focus jumps around. Instead of me talking about only one topic on this blog, I talk about many different things. That’s not bad, but its not focused and focus can bring interest. Hell, I am the only one who reads this blog because I write it. But the focus of this blog is too fractured. It needs more focus. I read many blogs specifically because they are focused on a specific topic. That is not to say that the author will not get personal from time to time—that is a good thing. Rather, they stay on topic and don’t veer off much.
I find the issues of focus with business to be slightly different in that my service business does not focus on one specific target market or industry, rather it focuses on many different services that it can provide to just about anyone. It’s not focused enough. With more specificity comes more focus and more regard as a specialist rather than a generalist. I am still working on this now with my business.
The focus I personally exhibit has the ability to color my day constantly. Whatever I am focused on at the moment can become all consuming and take me away from the things that really matter and what I really should be focused on. I find my personal focus to shift often and when it does stick on something for a time, it is typically not what I should be focused on.
Here I am focused on writing about my focus in many areas. Funny how therapeutic it is to write this post as I now have heightened my sense of focus.
I have been thinking about what I should focus this blog on going forward and I think it should be about life as a small-business entrepreneur. I did intend for this space to be about that but it has not been very focused on the challenges, the ups, the downs, and everything else in between in running and operating my small business. Perhaps someone will find these notes and links going forward and at some point and get something from them.
So here is to going forward with more focus.
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